GHCL is working towards carbon neutrality for its entire textiles business by 2021. It is also actively using sustainable raw material in textiles-more sustainable cotton (BCI/organic/Supima), cellulosic fibres (Tencel Lyocell) and recycled PET fibres. In keeping with the circular economy, GHCL is trying to reuse as much material as it can.
“Sustainability in manufacturing is decidedly going to drive the way one does business over the next few years-sustainable raw material usage, sustainable production practices and sustainable supply chain solutions. The relevance of ‘responsible consumption and production’, one of the 17 Sustainable Development Goals cannot be over-estimated. The linear economy model is giving way to the circular economy model,” told Manu Kapur, president and CEO of GHCL home textiles, in an exclusive interview to Fibre2Fashion.
“Our plan for Cirkularity for the near term is to focus on markets that have a mature customer base that is sensitised to and willing to support the pressing need of curtailing environmental degradation-markets such as the US, Canada, Europe and Australia. We plan on launching some collections within Cirkularity in India online in 2020,” added Kapur.
GHCL has launched Cirkularity, a new brand of eight lines of bedding supporting the circular economy. These lines centre on ‘reduce, reuse and recycle’. Rekoop, the inspiration behind Cirkularity, is a brand of bedding products made from recycled plastic (rPET) and is the first bedding product to use Applied DNA Sciences’ CertainT platform. Rekoop bedding products will debut in the New York Home Fashions Market Week in March 2019 and will be available for sale thereafter.
GHCL Ltd is a well diversified group with footprints in the chemicals, textiles and consumer products segments. The textiles division at GHCL is an integrated setup commencing from spinning of yarn to weaving, dyeing, printing, processing till the finished products. Over 40 per cent of its energy requirement for spinning comes from renewable wind energy.
GHCL has an in-house spinning unit at Madurai, Tamil Nadu and a state-of-the-art home textiles facility at Vapi, Gujarat with a weaving and processing capacity of 45 million metres of fabric up to made-ups. A perennial innovator in bed linen, it has the flexibility to process both cotton and blended fabrics. The major markets for GHCL are US, Canada, UK, Europe and Australia.