Ferrari to make 80 per cent hybrid and full-electric range by 2030 – EQ Mag Pro
Italian luxury sportscar maker Ferrari has outlined a new electrification strategy that calls for 40% full-electric vehicles and 40% hybrid models by 2030, despite previously doubling down on internal combustion.
CEO Benedetto Vigna confirmed that the first electric car will be presented in 2025, with the first deliveries the following year.
Currently, just four Ferrari models, or 20% of the range, are hybrid cars. Its first hybrid model was the limited edition LaFerrari launched in 2013, capitalising on Formula 1 technology.
Come 2026, 40% of all Ferraris will use a pure-combustion powertrain, 55% will be hybrids and the remaining 5% will be pure-electric. Four years later, ICE cars will represent 20% of the range.
Vigna, a former technology entrepreneur who joined Ferrari as CEO nine months ago, said the electrification strategy is “highly relevant.”
“Not only it is required by emissions regulations, but most importantly, we believe we can use the electric engine to enhance the performance of our cars, as we did already with our hybrid Ferrari,’’ he said at an analyst presentation.
Ferrari won’t outsource its electric motor production, confirming it will engineer and build them in Maranello. Its first EV is being kept well in the dark, but will have high power density, a low kerb weight, and an exciting sound. Should drive pretty well too, being a Ferrari…
As Ferrari expands its model range, the car company based in the northern Italian city of Maranello said it would unveil the long-awaited Purosangue utility vehicle in September. Bearing the Italian name for thoroughbred, the Purosangue will represent no more than 20% of vehicles produced during its cycle.
The Purosangue will first arrive in V12 trim before eventually getting some degree of electrification, likely a hybrid as well as a fully electric version. Ferrari added it will be a “true sports car… 100% Ferrari.”
Outputs for the SUV’s V12 are yet to be confirmed, but rumours are suggesting upwards of 610kW, which would make it one of the most powerful SUVs on the market.
In all, Ferrari plans to launch 15 new models from 2023 to 2026, including a new high-performance supercar. Core models, including the SUV, will account for 85% of sales, with 10% going to Special Series cars (Competizione, Pista and SP1/2 models), and the last five percent will be made up of the ultra limited Icona Series (Daytona SP3) and the LaFerrari replacement.
Source: PTI
