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ibis partners with Sushil Reddy to create solar energy awareness

ibis partners with Sushil Reddy to create solar energy awareness

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The SunPedal Ride project is impeccably aligned with the mission and vision of Planet21 Sustainable Development goals of ibis.

The SunPedal Ride that aims to create awareness about solar energy, sustainable mobility and healthy living, started in India in 2019 in partnership with ibis and has now reached Europe to drive a positive change globally.

The 700 km journey that took place over 10 days from 17th to 26th July on a solar-powered electric bicycle from Paris to Amsterdam was undertaken by Sushil Reddy, an IIT Bombay alumnus. The mission behind this ride was to spread awareness, promote sustainable mobility via long-distance zero-emission journeys and inspire cities to follow suit.

Sylvain Laroche, Director of Operations, ibis and ibis Styles India said, “We are delighted to associate with The SunPedal Project for leading the change and promoting sustainable hospitality culture throughout ibis hotels not just in India but now in Europe too. We believe sustainability is the need of the hour and with this association, we are taking a small step in creating awareness and encouraging a culture of sustainable living.”

ibis encourages and promotes sustainability through its various initiatives which aim to reinvent the hotel industry on a sustainable basis by mobilizing its employees, guests and partners. The SunPedal Ride project is impeccably aligned with the mission and vision of Planet21 Sustainable Development goals of ibis.

Founded in 2016, The SunPedal project is a movement that creates awareness about clean transportation and renewable solar energy. Sushil Reddy, the founder has earned recognition in the Guinness and Limca Book of World Records for the longest journey on a solar-powered electric bicycle. In the current scenario, solar-powered electric bicycles, a partially solar-powered electric auto-rickshaw and bicycles are the mediums through which the project promotes sustainable mobility.

Sushil Reddy, Founder, The SunPedal project said, “I am humbled to associate with a brand like ibis. They have been an integral part of my journey for more than a year now, from India to Europe. My recent journey could not have been successful without their constant support, encouragement and amazing hospitality experience. I am ecstatic to be a part of their noble Accor Planet21 sustainability initiative. With this association, I believe we can create awareness about clean transportation and renewable energy to promote a sustainable future.”

Source: bwhotelier.businessworld.in
Anand Gupta Editor - EQ Int'l Media Network
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